Computing Tech Marketing & Innovation Forum
Friday 22 June 2018 | London
- Book Your Place Today -

Computing's Tech Marketing & Innovation Forum focuses on the real issues that drive the day to day lives of technology marketing professionals - providing a day of great insight for tech marketers working at the coal face of selling enterprise IT products and services based on real-world experiences.

Most events aimed at tech marketers hosted by media owners are generally sales presentations posing as thought leadership and, instead of addressing the real challenges faced by marketers today, they focus on product sales. We, however, use our market-leading conference format to cover topics that really matter, based on discussion with tech marketers about their real challenges.

Our exclusive, analyst-grade research, will take you through exactly how technology buying decisions are being made in the age of digital transformation. Our expert panel of IT Directors and CIOs will also weigh in on the subject by discussing their organisations' buying behaviour and sharing their suggestions on how to best sell and market to them. In addition to that we will address such issues as lead conversion and qualification for sales, executing content marketing right and not getting caught out on GDPR.

Highlights include:

  • A return of the CIO panel, who will share their tips on selling to the C-suite
  • Exclusive research on the evolution of tech buying behaviour 
  • Tips on how to get the lead flow right for the sales teams
  • Tactics to drive your ABM process
  • Ideas for creative and effective content marketing campaigns
  • Advise on how to devise a GDPR compliant data strategy

 

If you have any queries on registration, please contact hope.alderman@incisivemedia.com

 

Book your place now at the early bird now for £99!

Book Your Place